Growth Platform

01 Acquire

Relay

Outbound that fills the pipeline, from prospect to booked account. Relay finds the right accounts, researches them, and writes outreach worth replying to, with a human approving every send.

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What It Is

Our outbound engine. It finds and researches target accounts (retailers, distributors, or brand prospects), scores them against an ideal-customer profile, writes personalized first-touch outreach in your voice, and routes every message through a review queue so nothing sends without approval. It was built and proven first on WESAKE's retailer outreach through its distributor.

Account Sourcing ICP Scoring Personalized Outreach Human Review Queue CPG-Native

Capabilities

What Relay Does.

Account Sourcing

Finds target accounts from public data.

A steady top of funnel without buying a static list.
Research and Scoring

Enriches each account and ranks it against an ideal-customer profile.

Effort goes to the accounts most likely to convert.
Personalized Outreach

Writes first-touch messages in your voice that reference the specific account.

Replies that read as human, at volume.
Human-Approved Sending

Routes every message through a review queue.

Scale without losing control of the brand voice.

How It Works

The Sequence.

  1. Source target accounts.
  2. Enrich and score them against your ICP.
  3. Draft personalized outreach in your voice.
  4. Review and approve in a queue.
  5. Send and track replies.
How it helps us

It keeps our own pipeline full without a business development hire, and it is the same engine we can point at a client's growth.

What the brand gets

A systematic way to open new retail accounts and distribution, personalized at scale but human-approved, grounded in real beverage and CPG outreach experience.

Proof

Relay was built and proven first on WESAKE's retailer outreach through its distributor.

Put Relay to work.

Tell us who you want to reach, and we will open the accounts.

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Let's Build
Something
Together.

Ready to scale your CPG brand? Tell us about your goals and we'll get back to you within one business day.

169 Madison Ave, New York NY 10016 [email protected]